Multimedia Communication Campaigns to Raise Awareness of the Endangered and Endemic Forest Birds of Hawai’i (67168)
Session Chair: Maria Mayan
Friday, January 6, 2023 (10:55)
Session: Session 2
Room: 317B
Presentation Type:Oral Presentation
While Hawai’i is frequently referred to as a tropical paradise, few residents and visitors are aware that it is also known as the extinction capital of the world. This most remote island chain in the world is home to a remarkable feat of biological diversity, including Hawaiiʻs forest birds, the worldʻs premier example of radial adaptation. However, they are some of the most endangered species in the world due to climate change and invasive species, including mosquitoes and feral pigs and cats. We are members of a team of conservation biologists, environmental educators, and communication specialists who are creating multimedia strategies to educate and engage visitors and residents about these beautiful and threatened birds and what might be done to save them. We will describe the challenges of engaging people to care about birds that can rarely be seen. We will share the communication strategies that we employ, including multimedia galleries, traveling exhibits, and K-12 outreach materials, in locations including interpretive centers, museums, hotels and schools.
Authors:
Debra Petersen, University of St. Thomas, United States
Tracy Fredin, Hamline University, United States
About the Presenter(s)
Dr Debra Petersen is a University Associate Professor/Senior Lecturer at University of St. Thomas, United States
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